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Finding The Hidden Gem



Welcome to Municipal Affairs.


Today, we’re hitting the road—specifically, the Veterans Memorial Highway—a route that’s so much more than asphalt and painted lines. This iconic corridor isn’t just about getting from A to B; it’s about connecting Alberta’s past, present, and future.


Stretching across the heart of the province, the Veterans Memorial Highway is a lifeline for our economy—a high load corridor that fuels industries and drives progress. It’s a road where big dreams travel alongside big rigs, linking key economic hubs and paving the way for Alberta’s growth.


But the true magic of this highway lies in the treasures you’ll find along the way. Serene lakes that beg for a moment of reflection, quirky roadside attractions that spark curiosity, and ghostly museums where history whispers through the walls. From themed train rides to festivals that light up entire communities, the Veterans Memorial Highway is a journey that promises discovery, excitement, and stories waiting to be told.


So buckle up, because today, we’re not just talking about a highway. We’re diving into an adventure—a pathway where history, progress, and unforgettable experiences come together. This is the Veterans Memorial Highway. And this, we sit down with the Margaret Plumtree for the Veterans Memorial Highway Association.


Let’s hit the road.


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